When was the last time you high-fived your co-founder...or employee... or wife?
In the sports space it tends to be more of a butt tap or a jumping chest bump or some ridiculous amount of hitting your teammate when something good happens (you think it doesn't HURT a bit when someones knocking your helmet around congratulating you?) But in a startup...it's a hi-five.
Hi-five means something awesome just happened. Hi-five means something mediocre-ly good happened. Hi-five means something bad DIDN'T happen.
I tell people who ask me about starting a company to celebrate little victories. Little victories are very important in a startup...because frustrations happen a lot more frequently.
We've had our 'best day ever' on Athleon for about 6 days straight now in terms of pageviews, user signups, and usage. We broke a daily pageview number we'd never broken before... we were excited, so we hi-fived over the computer screens and laughed (we later almost DOUBLED that number that day, it was a good day)..then got back to work.
I don't actually care if you hi-five. It can make you look quite ridiculous, and people will probably look at you. But startups are tough enough, you need to learn to help those little victories fuel you when things don't quite go the way you want. That or caffeine.